Amagi is the world's first cloud-based managed broadcast services and targeted advertising solutions company. Amagi brings simplicity, advanced automation, and transparency to the entire broadcast operation, be it for traditional TV or nextgen multiscreen platforms. Amagi has deployments in over 40 countries, enabling TV networks to launch, operate, and monetize channels anywhere in the world. Amagi also provides targeted advertising solutions to 2,500+ brands, shaping the future of TV advertising. Amagi is headquartered in Bangalore with offices in New York City, London, Hong Kong, New Delhi, and Mumbai.
A technology enthusiast, Baskar leads business strategy, investment and research and development at Amagi. Amagi is Baskar's second venture with Srini and Srividhya after Impulsesoft. As Chief Technology Officer at Impulsesoft, a Bluetooth audio solutions provider, he was responsible for designing products and systems. Dividing his time between technology design and business strategy, Baskar ensures Amagi's growth is in line with its vision of revolutionizing TV advertising in India. Baskar has a number of patents to his name and regularly mentors various start-ups and businesses. He holds a Bachelors degree in Technology from the Government College of Technology (GCT), Coimbatore.
One of the leaders driving Amagi's growth story, KA Srinivasan heads business development and marketing for Amagi. Amagi is his second venture with Baskar and Srividhya. The first was Impulsesoft, a Bluetooth audio solutions provider, where Srini was responsible for building the business across the Asia-Pacific region. Started five years ago, Amagi is now India's largest ad network having served over 50 million ad seconds with over 2,300 advertisers leveraging Amagi's platform. Srini's clinical approach and understanding of building sales and marketing organizations has been central to Amagi's rapid growth. Srini holds a Bachelor of Technology degree from Government College of Technology (GCT), Coimbatore.
An innovator by nature, Srividhya heads technology and operations for Amagi. Prior to Amagi, Srividhya partnered with Srini and Baskar to establish Impulsesoft. Srividhya is a passionate technologist and leads new product development and engineering at Amagi. A stickler for precision, she is responsible for ensuring that Amagi stays one step ahead of the curve. Srividhya holds a Bachelor of Technology degree from the Government College of Technology (GCT), Coimbatore.