STORM

STORM content localization platform

Localize content and ads on existing satellite feeds using enhanced IRDs


Overview

STORM allows TV networks to centrally manage multiple content SKUs across hundreds of headends around the globe.


Overview

STORM IRD

Receive common satellite feeds, store local content and playlists, detect replacement triggers, and replace content with accuracy.
All these through the STORM IRD, without setting up additional satellite feeds.



STORM IRD

Advantages of STORM

  • Integrated storage of up to 1 TB
  • Local replacement content trickled through satellite or through Cloud
  • Encrypted/secure
  • Watermark based triggers for frame accurate splicing – also supports DTMF, SCTE-35 and Packet 31 triggers
  • Insert graphic overlays, short-form and long-form content
  • Multiple local playlist formats supported
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Patented watermark technology

Insert inaudible audio signatures to achieve 100% frame-accurate content replacement with watermark technology.



Advantage of using watermark based insertion triggers

  • Highly reliable trigger detection compared to cue tones
  • Frame-accurate splicing
  • Local insertions managed as an independent workflow
  • Traffic or automation system changes not required

Support for multiple insertion triggers

STORM localization platform also supports traditional insertion triggers such as SCTE-35, and DTMF cue tones, to help TV channels localize their content without creating a new workflow.

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Patented watermark technology

Why STORM

Cost effective: No need to create expensive new satellite feeds to regionalize content

Cost effective: No need to create expensive new satellite feeds to regionalize content

Unified monitoring of multiple headends

Unified monitoring of multiple headends

Support for all broadcast formats including HD and SD

Support for all broadcast formats including HD and SD

Rich graphic overlay for localization

Rich graphic overlay for localization

Easy to use web-based interface

Easy to use web-based interface

Find out what STORM can do for you

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