Amagi, the leader in cloud-based broadcast infrastructure and targeted TV advertising, and Zixi, the industry leader of live broadcast-quality video delivery over public and private IP networks to any device, anywhere, at any time, have announced a strategic partnership to enable IP contribution and streaming for Amagi’s next-gen channel playout platform, CLOUDPORT 3.0.
CLOUDPORT 3.0 is a virtualized playout platform that gives TV networks greater flexibility and agility to spin new channels and create regional feeds instantly to keep pace with changing viewer dynamics and preferences. Available as a commercial off-the-shelf (COTS) platform using Intel® servers, CLOUDPORT 3.0 can also be deployed at operator headends while retaining full control over operations with the broadcasters. The partnership with Zixi equips CLOUDPORT to deliver live broadcast and playout over IP.
“The key to offering an economical and scalable cloud playout is the ability to deliver high-quality content over IP,” stated K.A. Srinivasan, co-founder, Amagi. “By enabling contribution and streaming over IP in CLOUDPORT using Zixi, we are giving our customers the best-in-class when it comes to delivering broadcast video — SD, HD, or UHD — that is reliable, error-free, and secure.”
Amagi will be offering Zixi IP contribution to the CLOUDPORT 3.0 platform allowing broadcasters to take advantage of a growing number of Zixi ecosystem devices such as Zixi-enabled encoders (HW and SW) and cameras. Amagi will use Zixi Feeder™ running on a Zixi appliance to input live feeds to CLOUDPORT, or use Zixi On-Air for mobile content delivery from tablets and phones. Amagi will now be able to deliver a Zixi stream from virtualized CLOUDPORT servers to operator headends over IP. The net result is a highly available, economical, and reliable offering that enables high-quality IP delivery through CLOUDPORT. Amagi has also integrated its STORM receivers with Zixi to receive IP streams at the headends to localize feeds through ad and content insertion at the edge.
“We are excited that Amagi has partnered with Zixi for distance-agnostic, high-quality IP-enablement of their CLOUDPORT platform,” said Ray Thompson, vice president of product marketing at Zixi. “The combined offering enables broadcasters and content producers to dramatically increase workflow efficiency, launch new channels while reducing costs, and improve overall manageability end-to-end. Zixi Feeder and Zixi On-Air enables protected video contribution at low latency and low overhead delivered from any device anywhere there is an internet (wired/WiFi/3G/4G) connection to Amagi CLOUDPORT for management and playout.”
To learn more about Zixi Edge Points (Zixi Feeder and Zixi Receiver), visit www.zixi.com or visit Zixi at the 2016 NAB show booth SU13602. To learn more about Amagi and its award-winning cloud broadcast and monetization platforms, visit www.amagi.com or visit the Amagi booth at the 2016 NAB Show located at SU13006.
About Amagi (www.amagi.com) Amagi is a next-generation media technology company that provides cloud broadcast and targeted advertising platforms to customers globally. Amagi enables TV networks to create a complete broadcast workflow on the cloud, with support for content preparation, storage, archival, playout, delivery, and monetization at a fraction of the cost compared with traditional broadcast models. Using Amagi’s award-winning, patented technologies, advertisers can target audiences at a regional and individual level across traditional TV and OTT multiscreen platforms. Amagi has deployments in over 25 countries for leading TV networks, and is India’s largest TV ad network supporting more than 2,500 brands. Amagi is headquartered in Bangalore, India, with offices in Hong Kong, London, New York City, and Tokyo.
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Zixi is revolutionizing contribution, management, production, distribution and consumption of studio-quality video on the Internet. By enabling broadcast news, live sports, service providers, enterprises and video equipment manufacturers to use unmanaged IP networks like the Internet for reliable content delivery to any device, any time anywhere. Zixi’s proven, unique transport software eliminates the problems in transporting video that are inherent in IP networks and delivers video of unprecedented quality with no stutter, packet loss or frame-freeze regardless of network conditions. Customers using Zixi to enhance their users’ experiences include the Ultimate Fighting Championship (UFC), Stryker and News Corp. Zixi is privately held and based in Waltham, Massachusetts.
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