How UX can re-shape live sports orchestration
Traditionally, live sports production has been a big budget undertaking, involving hundreds of people. It’s also one of the most time-sensitive broadcast functions. Operators in Monitoring Control Room (MCR) of any live broadcast need to meticulously follow commands of the sports director, with very little margin for error. Over the years, this model has become increasingly dependent on physical infrastructures, skills of the playout operators, and presence of sports experts to orchestrate seamless shifts during interruptions in the game and ad breaks- from live feed to ads, and back to live feeds.Read More..