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5
Apr 2016

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Exhibitor Viewpoint - KA Srinivasan, Co-Founder, Amagi

Exhibitor Viewpoint - KA Srinivasan, Co-Founder, Amagi

The cloud will continue to be a hot topic at the 2016 NAB Show. In fact, the broadcast industry is starting to see the cloud as a scalable and viable technology to increase efficiencies, without having to bear a high CAPEX/OPEX, which they have been traditionally incurring. Going forward, broadcasters will look at the cloud for all their critical workflow components such as content preparation, storage, archival, playout, delivery, monetization, overall management and monitoring.

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