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5
Mar 2018

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Why TV broadcasters need to rethink traditional infrastructure and embrace AI

Why TV broadcasters need to rethink traditional infrastructure and embrace AI

For traditional television broadcasters, revenue opportunities are shrinking. Earlier in 2017, subscriber growth fell dramatically. The industry lost a record 762,000 subscription customers in the first quarter of 2017, according to PwC. What’s more, ad revenue was expected to decline by more than 5% by end of 2017. TV operators are being affected by growing competition with digital on-demand providers, as well as content owners using OTT services to distribute media themselves. In this piece for ExchangeWire, Srinivasan KA (pictured below), co-founder, Amagi, explains why TV operators should move away from satellite and fibre-based content delivery models and embrace AI.

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