FAST – the fast invader of the streaming world
It is undeniable that Free Ad-Supported Streaming TV (FAST) is transforming the streaming world, one channel at a time. If you look at data from just the past 90 days, about 55% of US consumers have watched an ad-supported streaming service whether subscription-based or free.
With the speed that it’s growing and penetrating worldwide, FAST has a lot of questions around it.
How can content owners and channels make the most of their content?
How different is advertising in the FAST space compared to traditional TV setup?
Do brands need to alter their content strategy based on the territory they are targeting?
To further investigate the ever-evolving FAST universe, tune in to this exciting Streaming Media Connect 2022 webinar with sharp insights from industry experts.
Nick Colsey- Vice President, Business Development, Sony Electronics Inc.
Paul Brickell- Senior Director, Product Marketing, Amagi
Stefan Van Engen- Senior Vice President, Content Programming & Partnerships, XUMO
Brett Sappington- Vice President, Interpret
Olivier Jollet- Senior Vice President & General Manager, Pluto TV, Paramount
Key topics covered