Ad-Supported Streaming Takes Over?

SVOD still leads the OTT market, but consumers are finding out what we've predicted all along: Cord-cutting won't save them money over cable and satellite if every service costs them another $10, $20, or even $60 a month. So they're turning to free ad-supported television (FAST) and other ad-supported models for an alternative to increasingly pricey SVOD services. We'll look at how content owners and platforms can thrive in the growing ad-supported streaming space..

Srinivasan KA
Co-founder, Amagi
Damian Pelliccione
Co-Founder & Chief Executive Officer - Revry
Chris Yates
General Manager - On-Demand - Redbox
Nick Colsey
Vice President, Business Development - Sony Electronics Inc.
Philippe Guelton
EVP, Online Networks, Chicken Soup for the Soul Entertainment. President - Crackle Plus
Chris Pfaff
CEO, Chris Pfaff Tech Media

On Demand Webinar

Key topics covered
  • Are we witnessing oversaturation of streaming platforms?
  • What are the more viable streaming options for niche content owners to reach audiences?
  • Will free ad-supported TV emerge as the most dominant streaming option for viewers?
  • What are the monetization opportunities in an ad-supported model?
  • What are the advantages and challenges in launching and monetizing O&O channels?
  • What must rights holders look for when spinning up a channel?
Recommended audience

Mid-senior level executives in TV broadcast industry, OTT and streaming TV industry, and content studios overseeing distribution, revenue generation, digital operations, professionals, analysts and journalists covering cloud, media and entertainment, and advertising verticals.