Earlier, watching the news meant switching on your TV and staying abreast with the latest around you. Now, it just means picking up your smartphone and streaming it, anytime, anywhere. This major change has encouraged TV broadcasters to pull their audiences away from the linear news-viewing model while gradually pushing them to stream it instead.
Is the latest technology going to smoothen this transformation or will it hinder this move?
What does reinvention mean for the news and broadcast industry and are local, linear news channels keeping up with the technology advancements?
Get answers to these questions and a chance to dive deep into various plans the local news channels have, to leave a lasting impression in the connected TV space.
Tune into this futuristic panel discussion where news and technology experts discuss the reinvention of the TV news space.