key use cases
A unified platform for content owners, streaming platforms, and advertisers
Content Owners gain key insights on unique viewers, unique sessions, and total viewership duration. You will understand viewing patterns in a specific region, device type and streaming platforms, for a particular asset or a linear channel.
Streaming platforms can view data on audiences’ ad viewing patterns and dive into key metrics such as ad opportunities, ad completion and conversion rate, ad requests, ad responses, ad assets, and total impressions.
Advertisers can get viewership and advertising templated reports for multiple channels, all within a single dashboard. You can pull together all advertising operations and ad-drop metrics for detailed analytics on channel monetization.