Amagi FAST Report #11: Grabbing the remote control: What's on FAST?
Key takeaways from the report
- Discover the three critical pillars of FAST measurement and strategies to optimize them
- Learn how unlocking the potential of Owned and Operated (O&O) FAST channels drives better revenue opportunities
- Zoom in on global Year-over-Year growth in monthly active users, ad impressions, and HOV
- Get a closer view of trending genres across diverse geographies
Dissecting the data to see what is driving FAST growth
As Free Ad-supported Streaming TV (FAST) emerges as a sought-after streaming model among viewers, we crunched the numbers to identify the driving growth forces in our latest Global FAST Report.
"Data should encourage talent agencies and owners of entertainment content that FAST is a viable arena to embrace and be a part of. It should also help media buyers better understand what is available on FAST and draw logical conclusions. … A full picture of FAST viewership can emerge that will not only help guide better content decisions but also provide better data to advertisers, boosting the value of FAST and strengthening the industry." – FASTMaster Gavin Bridge, VP, Media Research at CRG Global
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A quick preview of the overall global data shows:
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LEARN MORE: Watch our latest webinar as Bridge shares the FAST content consumption trends, viewership habits, and more insights from this report.
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