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Contact UsINDUSTRY REPORTSAmagi Airtime Report Quarterly Global FAST Insights | Special Edition: AI in Media OperationsMarch 10, 2026Read More
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Contact UsNewsroomAmagi CLOUDPORT sets a new standard for modern cloud broadcast workflows with its largest platform upgrade to dateMay 12, 2026Read More
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INDUSTRY REPORTSAmagi Airtime Report Quarterly Global FAST Insights | Special Edition: AI in Media OperationsMarch 10, 2026Read More
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NewsroomAmagi CLOUDPORT sets a new standard for modern cloud broadcast workflows with its largest platform upgrade to dateMay 12, 2026Read More
WEBINAR
The future of media operations: Post-NAB insights with Baskar Subramanian
Speakers:
Baskar Subramanian
Managing Director and CEO, Amagi
Jay Ganesan
SVP - APAC
Fresh from NAB 2026, Amagi's CEO Bhaskar Subramanian and Jay Ganesan, SVP-APAC, Amagi bring their industry observations to the APAC community—covering why agentic AI may be the most significant infrastructure shift since analog-to-digital, and what it means for media operators across the region.
Key takeaways from the discussion include:
Key takeaways from the discussion include:
- Agentic AI is the industry's next defining transition: Moving from analog to digital and SDI to IP changed how we work—agentic AI is the next step of that magnitude. We're at "v0.5," akin to dial-up internet in the late '90s, and the impact over the next decade will be transformative.
- From human toil to digital twin infrastructure: For every $1 spent on technology, the industry spends $2–$4 on human toil. Digital twins handle the mechanical work while humans focus on reasoning and decisions—a "human authority model" that keeps people in control of every workflow.
- AI unlocks massive market expansion for content owners: Agentic verticalization, micro-drama creation, and multilingual distribution let content owners derive exponentially more value from existing libraries—extending reach across new platforms, audiences, and formats without additional production cost.
- Personalization, privacy, and production-ready tools—available now: Personalized channels have been a reality at Amagi for 18+ months. Newspulse, Agentic Scheduler, and metadata enrichment are already in production with paying customers—and all of it is built with privacy-first design, training only on each customer's own IP and workflows.
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