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Harness cutting-edge cloud technology to maximize ROI and flawlessly execute live event streaming worldwide.

Dynamically produce news, sports, entertainment, and other live event segments. Deliver content globally and spin-off resources after the event. Seamlessly manage single or multiple channels and live event streaming remotely, customizing ads and graphics playlists for each during breaks. Embrace versatile live event management with Live Master Control.

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Live event management

Manage live events for linear and VOD channels from anywhere with Live Master Control. Dynamically launch broadcast and OTT channels in UHD, with multiple feeds for specific events, maximizing revenue opportunities.
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Capabilities

Simplify live event management for linear & VOD channels

Simplified live event streaming

Manage complex cloud-based publish and playout paths of up to 30 or more live sources and up to 8 camera feeds.

Group channel control

A single operator can trigger actions for different graphics and ad breaks across multiple endpoints, all from a single live event.

Low latency

Operate with deterministic delays from input to output while maintaining high-quality video up to UHD resolution.

Efficient break management

Switch seamlessly between live and recorded sources and transition between channels at varying intervals.

Extensive ad support

Non-linear ad formats, automatic ad detections, Dynamic Brand Insertions (DBI), and contextual video advertising.

The Amagi difference

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Content Owners
Deliver multiple live events in parallel across multiple locations with ad breaks and motion graphics
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Advertisers
Step up your ad management game by setting parameters like ad durations and slots by creating event templates
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Broadcasters
Use programmed actions to enhance viewer experiences with specific graphics during critical moments of live events
Request a demo
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“We needed to create a unique brand and graphics presentation for AccuWeather NOW. We also needed to adapt our content to meet the requirements of The Roku Channel... Amagi delivered flawlessly on both counts on a very tight timeline.”
Case Study
Sarah Katt - General Manager, AccuWeather Network
AccuWeather
Andy Reif
“Launching our first FAST channel for tennis in the United States with Amagi has been enriching. The user experience is wonderful for tennis fans, and we’re excited to bring the sport to a whole new audience.”
Case Study
Andy Reif - Senior Vice President, Tennis Channel International
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testimonial-marian-pittman
"CMG has always led the way, innovating across product, technology, and content. With Amagi's best-in-class solutions, we've taken our streaming capabilities to the next level, fueling the company's growth. Our collaboration with Amagi unlocks the potential to greatly expand our streaming footprint, including our NOW Channels, News, and Weather streams across CMG."
Case Study
Marian Pittman - Executive Vice President, Content, Product & Innovation, CMG
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Frequently Asked Questions

If you have additional questions, get in touch

What is the extent of graphics support Amagi offers?

Amagi supports a wide range of graphics: simple TGA/MOV, automatically rendered AEP files, DVR, audio ducking, Credit Squeezes, L-bands, HTML, and live overlays like Singular.

Does Amagi’s solution include migration support?

Amagi’s onboarding team handles all ingest and asset-level requirements to customize the solution. Amagi coordinates with delivery hubs, uplink centers, and other partners such as Zixi.

Is your cloud playout currently being used by any sports channel? Do you support any platform-specific customizations for OTT channels?

Global sports networks such as IMG EdgeSPORT, DSPORT by Discovery Communications, Horse and Country TV, Pac-12 Networks, Tennis Channel, and FuboTV use Amagi's live event streaming platform.

Do you support any platform-specific customizations for OTT channels?

Yes. Amagi can support customization requests and even provide technical solutions to challenges such as unique ad-serving methodologies used by platforms like Twitch, XUMO, and Roku.

How many destination playouts can be controlled using ‘ganging’?

Amagi supports 1:1, 1:K, and 1:N configurations for live orchestration, and Amagi LIVE can technically be deployed for any number of live delivery destinations.

What does an ‘event’ template consist of?

Event parameters are configurable. However, event duration, break duration, and graphics structure form the crux of any standard event.

What is an intent-capturing system, and how does it work?

Amagi LIVE platform is a new-age intent-capturing system that can be deployed to execute a series of tasks that make up a live broadcast. For example, a sports broadcaster could have an intent to allocate ad breaks only in the middle of a sporting event, such as soccer. In this case, this intent is captured in the Amagi LIVE system and executed by Amagi CLOUDPORT playout systems ‘subscribing’ to this event.

Where else can we use Amagi’s LIVE orchestration solution apart from ad breaks and graphics?

Currently, Amagi’s solution supports customized graphics and ad breaks but has been designed to support contextual interactivity, such as online polls and player cards.

Does Amagi provide 24x7 monitoring support as part of the live orchestration solution?

Yes, Amagi provides infrastructure monitoring for all channels as part of the support, and Amagi’s playout management team notifies the customer of any transmission issues. Amagi also provides a fully managed monitoring service as an add-on.

What live formats does Amagi support?

Amagi supports multiple live ingest formats, including IP stream, SDI, and ASI. Content can be ingested directly on the cloud or Edge servers installed at operator premises.

How reliable is Amagi’s solution for live transmission?

Amagi can support a highly secure, redundant setup to ensure greater reliability for edge playout setup. For true-cloud playout, Amagi relies on enterprise-grade, highly ‘available’ cloud infrastructure providers such as AWS.

I have to deliver my feed to FAST platforms. Can you deliver?

Amagi can deliver channels to popular FAST platforms such as Samsung TV Plus, The Roku Channel, Xumo, Redbox, Pluto TV, Sling, VIZIO, STIRR, and others.

What SLAs can Amagi guarantee?

Amagi can guarantee a best-in-class playout SLA of up to 99.999 percent. In an end-to-end playout and delivery service, distribution SLAs may vary based on the satellite or fiber supplier choice.